Product design studio — independent
An independent product design studio for ambitious AI companies, SaaS platforms and the startups rewriting their categories. Rebellious & professional.
We learn your product, users and the market until we understand it like a co-founder would. No briefs taken at face value.
A few projects we're proud of. Products we've helped shape from early concepts to production-ready systems — combining strategy, UX, design systems and implementation thinking.
Reffle is a competition platform used by businesses running prize competitions and giveaways. The goal was to create a scalable platform that could support both new operators launching their first competition business and established brands managing thousands of customers.
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Making ESG reporting easy for all companies. ESG Bay makes sustainability reporting easy. Our self-assessment platform enables your company to measure its ESG impacts, produce clear, easy to read assessments and share them instantly, engaging with your customers, communities, stakeholders, suppliers and wider public. Making a conscious step towards sustainability has never been easier.
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07 projects · 2014—2025
End-to-end product design — from first principles to a shipped, scalable system. No fluff, no agency overhead.
EasternSugar is an independent product design studio. We work with a small number of ambitious teams at a time — AI companies, SaaS platforms and startups who'd rather be remembered than safe.
No account managers, no decks about decks. Just senior designers, a strong point of view, and the discipline to ship. Premium when it counts, irreverent when it helps.
Tell us about your product and where you want to take it. We reply within two business days — and we'll be honest about whether we're the right fit.
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